In today’s broadcasting world, a single program feed may be inadequate or inappropriate. Viewers consume media from multiple sources, often simultaneously. A live online presence is critical for many productions with little or no traditional broadcast following.

Publishing supplemental content such as backstage feeds, locker room interviews, pre and post-game chatter), through Internet sites like Facebook®, YouTube®, Twitter® provides further opportunities for brand extension and monetization.

• The Export feature enables a broadcaster, networks and corporate users to publish clips and stills from ongoing events like syndicated sports, entertainment or news programming direct to social media.

• Presets for your social media accounts and other publishing targets simplify distribution of selected content to multiple sites, even while production and recording is still underway. Ideal for concerts, galas and sport events.

• The Export feature supports both transcoding and distribution to local or networked storage for archival or post production purposes.

This section contains the following Export topics:

• Configuring Media Export

• Exporting Media